Ianna Rain was never just a brand — it was a vision born on May 31, 2018, at 3:33 AM.

After pushing through a 3-day creative marathon, fueled by raw emotion, street culture, and unstoppable passion, our founder Davarr  Miller  knew it was time to introduce something different. Something real. A fashion statement that made people feel good, look good, and wear their truth with confidence.

It all started after a Detroit fashion show — an experience that lit a fire and confirmed what was missing in the culture: feel-good streetwear. Pieces that weren’t just trendy, but timeless, fashionable, and built with quality that lasts.

Before long, our designs caught the eye of the Detroit Free Press, and the city started buzzing.

But at Ianna Rain, it’s always been deeper than clothes. Every collection draws from elements of nature and spirit:

    •    Angel Mermaid — symbolizing air and water, the freedom to breathe and flow through life’s storms.

    •    Jaguar — representing the grounded warrior who sees everything happening around them, moves in silence, and strikes with confidence.

These aren’t just designs — they’re energies you wear.

We believe every customer should be able to put on something that speaks to their soul, uplifts their mood, and tells a story without saying a word. Our mission is to craft timeless, fashionable, quality streetwear for those who dare to be bold, fearless, and original.